Marsh,
I am going to have to disagree a little with statement about the 30" barrel length being standared and anything else being a special order. As almost all of these rifles we shoot are "Custom" built rifles I personally do not believe that thre is any standared. That is true of most of the rifles, however there are exceptions and that would be the Factory built guns the Uberti's, Pedersoli's, Browning's ( When they made them ) etc. however with the exception of the Browning all of these Factory rifles usually also come with at least a 32" as well and many of the Pedersoli's can be had with a 34" barrel.
When it comes to the Shiloh's, C.Sharps, Meachams, CPA's, Ballards etc. they are all built off of a blank. most of the above makers except for Shiloh use a Badger Blank barrel. Badger blanks are somewhere around 36" before the machine works start. The custom makers could care less how long a barrel a customer wants, they usually charge a little more for the longer barrel length but I am sure that is because of the labor involved in the polishing of the extra length.
Now having said all of that it does appear that most of the rifles we shoot do in fact have a 30" barrel. Now "IF" I am right and there is no standared why are there so many 30" barrels? Could it be that the 30" barrel is easier to clean and thre is not as much fouling in this length barrel? Maybe, however my match gun is a 34" Badger Barrel and I have never fouled out or had a lot of fouling problems even in the hottest weather and very low single digt humidity. Could it be becuase there is a weight limit in Silhouette and Long and Mid range shooting events? I think that this may be a big reason for the 30" barrel, to make weight. That and the fact tht a lot of folks just do not have the fouling management it takes to shoot a longer barrel. There also is the problem of off hand shooting---Damn i guess there is a lot of stuff and reasons.
I do know that a lot of the target shooters of a 120 or so years ago shot very long barrled guns some as long as 36 and 38". Maybe they knew something we don't.
Gunny