The recommended way to fertilize a fruit tree is to spread Fertilizer in a thin band around the tree just below the Drip Line, which is the outer edge of the branches.
10-10-10 is a good all around fertilizer, but some people like 15-30-15, turned under lightly after application. Of course, natural fertilizer may be best.
Having a good neutral ph mulch layer between the Trunk and the Drip Line never hurt anything either.