If you are trying to move the recticle to the bullet hole or laser point, then you have to reverse everything.
If you are firing, and your bullet impact needs to be moved up, down, or sideways, then the direction arrows on the turrets can be followed.
Confusing until you do it once and understand what is happening - then it's simple to understand. Good luck.
With a 2X scope, you will probably see the end of the barrel in your picture. I like this, as I think it helps me acquire a moving target. You may want to remore the front sight on your rifle barrel however, for a clearer picture.