Maybe my misunderstanding... but that has often been my first hint that a product change is in the works.
On the other hand, I just heard they're reverting to older styles in their lineup -- both solids and softs. I saw the solids on their website, but no hint of the new softs. Problem is, while there's turnover, some things are going to be in short supply.
It isn't high demand, yet Midway has had among the broadest product selection in this niche among internet reloading suppliers that I've seen.
Dan