I think the car and truck company that lied to me first, when I was passionate and vulnerable, set my mind against them and pointed me to go another way. I know that's how I came to Ford, even though Ford hasn't been "the best it can be" either.
I worked in '78 for a Chevrolet dealership as a first job right out of the military. They fired me as the Summer ended because that is what that dealership did to their non-technical staff, not because of anything I did, nor before I had bought a Monza Stationwagon.
I took very good care of that Monza, washing, cleaning, maintaining, and in the end, Chevrolet and the "stealership" left me with an uneven exhaust head on one side of the engine, which, after six (6) breakdowns and towed returns to the stealership in the first 20,000 miles, they refused to fix. It was a factory problem they would not warranty or correct and before Lemon Laws were defined. So, I took a life-long set against Chevrolet.