In central Wisconsin, the Ruger's go for about $400 - $450 w/out a scope and then go up from there. It is not that uncommon to see them at gun shows around here. A couple of years ago, ok about 10, you couldn't find one to save your soul. I got mine about 5 years ago for $400 and have used it quite a bit. It is easy to carry and a lot of fun to shoot.
With the magnum craze going on now, I am glad that it is finally respectable to shoot one now. It surely is a short and fat cartridge(lol). :-)