RCBS! They make great stuff, and there is almost always an "upgrade" path when you want to kick it up a notch. If you get the RC Supreme (aka Rock Chucker IV) Master Reloading Kit, you get a proven press, a powder measure, a quality scale, hand priming tool, deburring tool, case lube kit, Speer #13 manual, and a small loading block for under $300. There are also various other odds and ends that you get.
You will have to add: A die set, shellholders, empty brass, bullets and powder.
You could conceivably go from nothing to reloading-your-own for under $350 (including supplies). Then, when you want to go big, you can get a Piggyback and convert your RC into a progressive loader, or a myriad of other tools that RCBS has.